CMA Careers – Digital Communications

About the job

Location

London (Canary Wharf), Edinburgh, Belfast, Cardiff, Manchester

Job Summary

About the job

We have an exciting opportunity for a Head of Digital Communications who can make the best use of the digital channels and platforms we have at our disposal. You will lead our high performing and busy Digital Communications team with the aim of growing our digital audiences and improving our content. You will have one team dedicated to designing and producing high quality digital and social media plans and content, and another creating and delivering effective low/no cost and paid-for digital campaigns.

Job Description

You willprovide strategic advice to the team, and colleagues (particularly senior stakeholders) across the CMA, on how to effectively communicate their work digitally and create the best quality content. You will work with the Head of Campaigns to identify projects that would benefit from low/no cost support and help run paid-for B2C and B2B marketing campaigns.

You will also lead the growth of the CMA’s digital presence, with a particular emphasis on evolving social media channels and content, carefully curating what is posted, as well as running regular audits to inform future plans and content.

Person specification

• Lead and motivate two high-performing teams to ensure the delivery of high impact digital communications work. With one team dedicated to designing & producing high quality digital and social media plans & content, and the other to creating and delivering effective low/no cost and paid-for digital campaigns.
• Provide strategic advice to the team, and colleagues (particularly senior stakeholders) across the CMA, on how to effectively communicate their work digitally and create the best quality content.
• Act as the organisation’s lead on campaigns, evaluating their content, championing their development with stakeholders, working with relevant agencies and supporting the team to deliver high quality outputs.
• Work with the Head of Campaigns to identify projects that would benefit from low/no cost support and help run paid-for B2C and B2B marketing campaigns, providing hands-on support during busy periods when it would aid delivery.
• Lead the growth of the CMA’s digital presence, with a particular emphasis on evolving its social media channels and content, carefully curating what is posted and when, as well as running regular audits to inform future plans and content.
• Act as the organisation’s lead on content and service design standards, supporting the team to deliver high-quality digital content to GOV.UK.
• Ensure that the processes and procedures in place to manage a busy schedule of day-to-day publishing work are effective and meet the needs of the team and its customers.
• Work collaboratively with teams across the CMA, and external stakeholders, to ensure users are at the heart of our digital work, and that the CMA uses insight to understand it’s audiences.
• Lead on brand guardianship, ensuring the amplification of the CMA’s brand and identity through digital channels, and ensuring any sub brands created sit comfortably with that.
• Ensure our work remains within budget and compliant with relevant spend controls.

Behaviours

We’ll assess you against these behaviours during the selection process:

• Seeing the Big Picture
• Working Together
• Leadership
• Communicating and Influencing
• Delivering at Pace

Benefits

As well as the interesting and varied work you’ll do to contribute to effective competition in the UK, and to ensure consumers get a good deal when buying goods and services, you’ll also benefit from:

• An exceptionally generous pension scheme with a significant employer contribution and range of options, including a tax-free lump sum at the point of retirement and injury, ill-health and life assurance benefits
• 25 days leave (increasing to 30 days over five years), plus 8 public holidays and an additional day off for the King’s birthday. In addition, you’ll be able to access a wide range of other types of leave as and when you need it, including generous maternity, paternity, shared parental leave and adoption options, as well as paid special leave for volunteering
• Season ticket loans, cycle to work scheme, flu vaccinations and eye tests
• Access to the Civil Service Sports & Leisure, giving discounted gym membership, high street discounts, free access to UK wide attractions and a free Tastecard
• A range of wellbeing benefits, including an employee assistance programme, flexible working options and family friendly policies, regular networking events and professional learning opportunities at work

Any move to the CMA from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments. You may however be eligible for other government schemes, including Tax-Free Childcare. Determine your eligibility at https://www.childcarechoices.gov.uk/.

Like many other organisations, we operate a hybrid working model with a mix of office and home working. We believe this supports us to deliver our best work while allowing the flexibility to maintain balanced and healthy lives. We work at least 50% of our time from our office locations across the UK.

If you’re already a civil servant being appointed on level transfer, you’ll retain your existing terms, including annual leave. If you are being promoted you’ll receive either a 10% pay increase or the new grade minimum, whichever is the greater. Applicants new to the civil service can be considered for appointment at a salary higher than the starting point indicated above, but not more than the advertised mid-point, depending on skills, knowledge, experience and qualifications.

We are fully committed to being an inclusive employer and ensuring equal opportunities. We want a diverse workforce that reflects the consumers we serve. We welcome applications from under-represented groups, including ethnically diverse people, people with a disability, and people with diverse gender identities.

We are an accredited Disability Confident Employer and disabled applicants meeting the minimum criteria for the job will be given the opportunity to demonstrate their abilities at an interview.

Things you need to know

Selection process details

This vacancy is using

As part of the application process you will be asked to complete a CV, personal statement and an online application form. Further details about application requirements are listed on the application form.

The selection process will comprise of the sift (CV & application review) and an interview. Arrangements for the interview will be enclosed in the invitation. Interviews will be either conducted either virtually, by Microsoft Teams, or in-person at a CMA office.

Role

Please note that it is essential that your personal statement is aligned to provide evidence that you have the knowledge and experience for each of the following selection criteria (as included on the role profile) in your application

• Significant experience of leading and motivating staff to deliver high impact and creative digital communications work
• Experience creating, developing, implementing and evaluating paid and/or unpaid multi-channel campaigns
• Significant experience in delivering high quality digital and social media content across a range of channels
• Demonstrable experience of successfully growing and developing social media channels and evolving an organisation’s digital presence
• Signficant experience of working effectively and collaboratively with colleagues and advising senior stakeholders

The sift will take place week commencing 25 October 2023.

If your application is successful you will be invited to attend an interview. You will be notified via email to log-in to your Civil Service Account and book your interview slot. You will be sent an email with full details of your arrangements for interview.

Interviews will be held week commencing 7 November 2023 .

The first part of the interview will comprise of a presentation, details of which will be forwarded in advance of the interview. The second part of the interview will be a 45 minute -1 hour panel interview where you will be asked questions based on the Behaviours and Experience outlined in the role profile.

Reasonable adjustments

We want to make sure no one is at a disadvantage during our recruitment process because of a disability, condition or impairment. To assist you with this, we will reduce or remove any barriers where possible and provide additional support where appropriate.

If you need a change to be made so that you can make your application, you should complete the “Assistance required” section in the “Additional requirements” page of your application form to tell us what changes or help you might need during the recruitment process.

For example, you may need wheelchair access at interview, or if you are deaf, a Language Service Professional. You might also require additional time to complete a timed assessment or a sign language interpreter to support with the relaying of information.

Feedback will only be provided if you attend an interview or assessment.

Security

Successful candidates must pass a disclosure and barring security check.

People working with government assets must complete

Nationality Requirements

This job is broadly open to the following groups:

• UK nationals
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the Republic of Ireland
• nationals from the EU, EEA or Switzerland with settled or pre-settled status or who apply for either status by the deadline of the
• relevant EU, EEA, Swiss or Turkish nationals working in the Civil Service
• relevant EU, EEA, Swiss or Turkish nationals who have built up the right to work in the Civil Service
• certain family members of the relevant EU, EEA, Swiss or Turkish nationals

Working for the Civil Service

The

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission’s

The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.

The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.

Apply and further information

Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.

Contact point for applicants

Job Contact

• Name : Suruthi Thavarasa
• Email : [email protected]
• Telephone : 0208 738 6808

Recruitment team :

• Email : [email protected]

Further information

If your application has not been treated in accordance with the Recruitment Principles and you wish to make a complaint, you should contact [email protected] in the first instance. If you are not satisfied with the response you receive you can contact the Civil Service Commission http://civilservicecommission.independent.gov.uk.