Deloitte Jobs – Senior Marketing Manager

About the job

Your opportunity

Our history in the South-West and Wales goes back decades, and we are proud of the role we have played as employer, and in supporting those organisations based here that have driven regional and economic growth. We now employ more than 2000 people across this nation and region, with offices in Bristol and Cardiff, and are investing to drive even more growth and opportunity for those in our respective communities. We are also proud that our people are socially and neurodiverse, and that many have long histories with the firm, some having joined from school and since become Partners. We want our people to enjoy the work they do, and we are dedicated to providing them with the support and training and opportunities to take whichever path they chose.

The depth and breadth of our capabilities in our South West and Wales practices is vast, but we have a particular specialism in emerging and evolving technologies, many of which are fast-tracking advances across a range of industries. We’re part of the team behind trail-blazing solutions like the remotely-piloted drones used to deliver medical supplies and the technology systems designed to safeguard business from cybercrime and malicious behaviour.

Would you like to lead a team responsible for telling these stories, promoting the brand and driving business growth across the South West and Wales region?

Clients & Industries (C&I) is an enabling function directly aligned to the firm’s overall strategy of being the undisputed leader in professional services. Its approach starts by ensuring that all the experiences we create in our markets for our clients are integrated, focused, insightful, and bespoke.

In South West and Wales, a Clients & Industries Lead is required to lead the C&I team, drive forward the key client programme of activity and go-to-market propositions in the region and develop and deliver the regional C&I plan. This role includes specific focus on a client and portfolio-led approach to all marketing activity as well as enhancing the profile of the firm in the external market.

We are proud to offer flexible working arrangements which allow our people to choose the most suitable working arrangement that works for them. Whether this is working 4 days per week, taking the summer months off work, or more flexibility around your working pattern, we consider both formal and informal working arrangements that allow our people and our clients the best outcome. If you would like to hear more about our flexible working arrangements, please let us know.

Your role

The Clients and Industries (C&I) Lead for South West and Wales (SWW) is a trusted commercial leader and advisor, working closely with the Practice Senior Partner (PSP) and his leadership team to develop and execute the marketing and business development strategy for the region.

Your responsibilities will include:

Strategy

• Develop and implement the region’s C&I strategy such that it positions Deloitte to be successful in its chosen markets
• Have a clear point-of-view and understanding of the key strategic business issues in the region, providing expert advice and challenge to Deloitte’s leaders and the wider team(s) in SW&W
• Work with the wider regions’ C&I teams across the U.K., to identify and respond to opportunities on a pan-regional basis, sharing best practice and creating synergies in delivery and implementation.

Leadership

• Leading by example, demonstrate a deep understanding of the SW&W region, including competitor activity, growth areas and influencers
• Directly line manage a Marketing Senior Assistant and Client Portfolio Manager, supporting their growth and personal development
• Act as the primary interface with the business on C&I activity for the region, providing direction and advice to the respective Partners and stakeholders
• Manage key stakeholder relationships across the SW&W Senior Leadership Team and wider SWW partner group
• Be credible in the market, representing the regional practice with key external stakeholders.

Marketing

• Develop, lead and implement the marketing and communications strategy for Deloitte in SW&W, driving wider practice engagement and building brand eminence and profile in the external marketplace, which links back to the growth priorities identified by leadership
• Work closely with the SW&W C&I team to create and direct the tactical execution of external and internal deliverables, drawing on the whole of the marketing mix
• Own the regional marketing budget, ensuring excellent return on investment and driving better value for money. Provide timely reporting to key stakeholders, including evaluation of key marketing activities
• Ensure linkage between SW&W and other parts of the business including the pan-regional C&I team, industries, service line and central teams – ensuring collaboration across the firm.

Portfolio

• Work with Deloitte’s SW&W leadership team and Client Portfolio Manager to shape and implement a portfolio approach to building relationships and driving sales across strategic accounts in the region
• Responsible for overseeing the annual client planning process, driving best practice account management and ensuring a focus on the firm’s key growth pillars
• Provide increased levels of business development support on our most strategic accounts, bringing a multi-disciplinary lens to key opportunities, ensuring the optimal account team is in place and supporting the Lead Client Service Partner to increase revenue
• Be the ‘voice of the client’ within region, including developing relationships where appropriate with key stakeholders in the marketplace. Understand the firm’s strategic business issues, provide expert advice, influence, challenge and inspire senior partners.

Your work, your choice

At Deloitte we believe the best impact is the value we add, not the hours we sit at our desk. We carefully consider agile ways of working, both formal and informal, that allow for the best impact for our people and our clients. Please speak to your recruiter about the working pattern that works best for you.

Location: Bristol or Cardiff

Work pattern: This is a permanent contract opportunity. The role can be worked on a full-time basis.

Your professional experience

Essential:

• Strategic business leader with commercial acumen
• Experience in designing and overseeing the implementation of integrated marketing and business development plans, ideally within a financial or professional services environment
• Experienced client-facing relationship builder, with excellent senior stakeholder management skills
• Excellent project management, written and verbal communication and collaboration skills
• Proven track record of working in a complex, matrix or multi-faceted environment
• Self-starter able to use own initiative and take ownership whilst managing the demands of multiple stakeholders and decision maker
• Inspiring people leader who ensures the personal development of team members

Desirable

• Degree qualified or equivalent
• Existing knowledge of the SW&W market

Your service line: Enabling Functions

At Deloitte, we’re all about making an impact that matters, together. And nowhere is this more apparent than among our 2,000 strong Enabling Functions teams. With our combined specialist skills and business partnering expertise, we provide all the essential strategy, support and advice our client-facing colleagues need, right across the firm. This enables them to focus all of their efforts on delivering the best service possible to their clients. So not only will you be providing world-class support to our internal clients, you’ll be making an impact for all the hugely influential organisations Deloitte works with too. Covering all our distinct areas: Human Resources, Clients & Industries, Finance & Legal, Central Business Services, National Quality & Risk Management, Technology & Digital Services, and Real Estate, the opportunities here are vast. And what’s more, you can grow your career in whatever direction you choose. We’ll support you all the way.

Personal independence

Regulation and controls are standard practice in our industry and Deloitte is no exception. These controls provide important legal protection for both you and the firm. We are subject to a number of audit regulations, one of which requires that certain colleagues abide by specific personal independence constraints. This can mean that you and your “Immediate Family Members” are not permitted to hold certain financial interests (shares, funds, bonds etc.) with audit clients of the firm. The recruitment team will provide further detail as you progress through the recruitment process.

About Deloitte

Our Purpose & Strategy

To make an impact that matters for our clients, our people and society – defines who we are and what we stand for. Our purpose provides the foundation for our strategy and our aspiration to be the undisputed leader in professional services: this is not about size, it’s about being the first choice. The first choice for the largest and most influential clients, and the first choice for the best talent.

What do we do?

Deloitte offers global integrated professional services that include Audit & Assurance, Consulting, Financial Advisory, Legal, Risk Advisory and Tax Consulting. Our approach combines intellectual leadership, industrial expertise, insight, consulting & problem solving capabilities whatever the role, technology revolutions and innovation from multiple disciplines to help our clients excel anywhere in the world.

For a full job description please visit our online Deloitte Careers portal.