Deloitte UK Jobs – Senior Marketing Manager

About the job

Your opportunity

Making an impact that matters in the South East.

Our history in the South-East goes back more than 100 years, and we are extremely proud of the role we have played as employer, and in supporting the amazing breadth of organisations who have driven regional growth and prosperity in the region.

Deloitte in the South-East includes not one, but two of our UK firm’s Centres of Excellence – the Tech Foundry in Reading and the Life Sciences Catalyst in Cambridge. Through these we support clients ranging from dynamic fast-growth businesses looking to scale to FTSE100 companies – many of whom are developing life-changing technologies.

We are committed to making an impact that matters in and for the communities in which our people are based. In addition to Reading and Cambridge this includes St Albans, Ipswich, Milton Keynes, Gatwick, and Southampton. Whether that is delivering digital skills training to students, supporting our local charity partners, or convening public and private sector and academia to support regional economic growth.

We are now looking for an experienced marketer to take on the Clients & Industries Lead (Senior Manager) role. Acting as the primary interface with the business, the C&I Lead provides strategic direction and advice to the South-East Leadership Team and regional Partners, as well as leading a team of marketing and business development professionals.

The candidate will ensure successful delivery of the existing FY23 C&I plans based on the agreed firm-wide and regions priorities and then shape and be responsible for implementing the internal and external marketing and business development plan for FY24.

We are proud to offer flexible working arrangements which allow our people to choose the most suitable working arrangement that works for them. Whether this is working 4 days per week, taking the summer months off work, or more flexibility around your working pattern, we consider both formal and informal working arrangements that allow our people and our clients the best outcome. If you would like to hear more about our flexible working arrangements, please let us know.

Your role

The Clients and Industries (C&I) Lead for the South-East is a trusted commercial leader and advisor, working closely with the Practice Senior Partners (PSPs) and their leadership teams to develop and execute the marketing and business development strategy for the region.

Responsibilities include:

Strategy

• Develop and implement the region’s C&I strategy such that it positions Deloitte to be successful in its chosen markets
• Have a clear point-of-view and understanding of the key strategic business issues in the region, providing expert advice and challenge where appropriate to Deloitte’s leaders and the wider team(s) in the South-East
• Work with the wider regions’ C&I teams across the U.K., to identify and respond to opportunities on a pan-regional basis, sharing best practice and creating synergies in delivery and implementation.

Leadership

• Lead by example, demonstrating a deep understanding of the South-East region(s), including competitor activity, growth areas and influencers
• Directly line manage a Client Portfolio Manager, Assistant Marketing Manager and Senior Marketing Assistant, supporting their growth and personal development
• Act as the primary interface with the business on C&I activity for the region, providing direction and advice to the respective Partners and stakeholders
• Manage key stakeholder relationships across the South-East Senior Leadership Team and wider local partner and director group(s)
• Be credible in the market, representing the regional practice with key external stakeholders.

Marketing

• Develop, lead, and implement the marketing and communications strategy for Deloitte in the South-East, driving wider practice engagement and building brand eminence and profile in the external marketplace
• Work closely with the C&I team to create and direct the tactical execution of external and internal deliverables, drawing on the whole of the marketing mix
• On specific key priority campaigns or events, deliver these directly – with support from your or wider regional C&I team(s). We expect you to take a visible integral role on our two hubs, the Life Sciences Catalyst and the Tech Foundry
• Own the regional marketing budget, ensuring excellent return on investment and driving better value for money. Provide timely reporting to key stakeholders, including evaluation of key marketing activities
• Ensure linkage between the South-East and other parts of the business including the pan-regional C&I team, industries, service line and central teams – ensuring collaboration across the firm.

Portfolio

• Work with the South-East leadership team and Client Portfolio Manager to shape and implement a portfolio approach to building relationships and driving sales across strategic accounts in the region
• Responsible for overseeing the annual client planning process, driving best practice account management, and ensuring a focus on the firm’s key growth pillars
• Tilt business development support to our most strategic accounts, bringing a multi-disciplinary lens to key opportunities, ensuring the optimal account team is in place and that C&I is supporting the Lead Client Service Partner to increase revenue
• Be the ‘voice of the client’ within region, including developing relationships where appropriate with key stakeholders in the marketplace. Understand the firm’s strategic business issues, provide expert advice, influence, challenge and inspire senior partners.

Your work, your choice

At Deloitte we believe the best impact is the value we add, not the hours we sit at our desk. We carefully consider agile ways of working, both formal and informal, that allow for the best impact for our people and our clients. Please speak to your recruiter about the working pattern that works best for you.

Location: Cambridge or Reading with the option of working from home 2-3 days a week. Regular domestic travel across the practices in the South-East (see above) and other regional offices (occasional).

Work pattern: This is a permanent full-time role. Our team members work a variety of agile working patterns. Tell us what arrangement works for you and we’ll try to accommodate.

Your professional experience

Essential:

• Experience in designing and overseeing the implementation of integrated marketing and business development plans, ideally within a financial or professional services environment
• Experienced client-facing relationship builder and facilitator, with excellent senior stakeholder management skills
• Excellent project management, written and verbal communication and collaboration skills
• Proven track record of working in a complex, matrix, or multi-faceted environment
• Self-starter able to use own initiative and take ownership whilst managing the demands of multiple stakeholders and decision makers
• Inspiring people leader who ensures the personal development of team members

Desirable

• Degree qualified or equivalent
• Existing knowledge of the South-East market(s)
• A deep understanding of Life Sciences, Healthcare or Tech industries

Your service line: Enabling Functions

At Deloitte, we’re all about making an impact that matters, together. And nowhere is this more apparent than among our 2,000 strong Enabling Functions teams. With our combined specialist skills and business partnering expertise, we provide all the essential strategy, support, and advice our client-facing colleagues need, right across the firm. This enables them to focus all their efforts on delivering the best service possible to their clients. So not only will you be providing world-class support to our internal clients you’ll be making an impact for the hugely influential organisations Deloitte works with too.

Covering all our distinct areas: Human Resources, Clients & Industries, Finance & Legal, Central Business Services, National Quality & Risk Management, Technology & Digital Services, and Real Estate, the opportunities here are vast. And what’s more, you can grow your career in whatever direction you choose. We’ll support you all the way.

Personal independence

Regulation and controls are standard practice in our industry and Deloitte is no exception. These controls provide important legal protection for both you and the firm. We are subject to a number of audit regulations, one of which requires that certain colleagues abide by specific personal independence constraints. This can mean that you and your “Immediate Family Members” are not permitted to hold certain financial interests (shares, funds, bonds etc.) with audit clients of the firm. The recruitment team will provide further detail as you progress through the recruitment process.

About Deloitte

Our Purpose & Strategy

To make an impact that matters for our clients, our people and society – defines who we are and what we stand for. Our purpose provides the foundation for our strategy and our aspiration to be the undisputed leader in professional services: this is not about size, it’s about being the first choice. The first choice for the largest and most influential clients, and the first choice for the best talent.

What do we do?

Deloitte offers global integrated professional services that include Audit & Assurance, Consulting, Financial Advisory, Legal, Risk Advisory and Tax Consulting. Our approach combines intellectual leadership, industrial expertise, insight, consulting & problem solving capabilities whatever the role, technology revolutions and innovation from multiple disciplines to help our clients excel anywhere in the world.

For a full job description please visit our online Deloitte Careers portal.